Facebook’s COO, Sheryl Sandberg, has a track-record for coining catchy phrases that launch revolutions. Her book Lean In got women thinking in new ways about getting the most out of their careers and lives. More recently, she pioneered the notion Ban Bossy, which suggests that we do our daughters, and all women, a disservice by labeling women who speak up for themselves with a negative label like “bossy” instead of a positive one like “leader.”
“Words like bossy send a message: don’t raise your hand or speak up,” says the ban bossy website. “By middle school, girls are less interested in leading than boys – a trend that continues into adulthood. Sandberg’s campaign has partnered with the Girl Scouts of America and superstars like Beyonce and Jennifer Garner to spread their message.